In the 21st century, the name of the game in marketing is the web. Grand Estates Auction Company continually generates high website traffic and powerful marketing reach for every one of our luxury real estate auctions.
Grand Estates: Ahead of Our Competitors in Marketing
How does Grand Estates master this cutting-edge marketing strategy? Through old-fashioned expertise and intense, targeted campaigns for each one of our properties. Our team devises a custom marketing plan for each upcoming auction, then combines publicity, advertising, web marketing, social media, blogging and more to get our homes in front of more potential bidders.
Attracting More Potential Bidders & Buyers Online
In August alone, Grand Estates’ website has had more than 91,000 visits from people all over the world who are looking for exciting real estate opportunities. Hubspot.com gives Grand Estates a marketing grade of over 81 out of 100, surpassing our competitors in the industry. We work hard to stay at the forefront of real estate trends and marketing tactics.
Here’s a great example of the power of targeted marketing: Grand Estates’ focused campaign to generate interest in its June 24th absolute auction of this spectacular Bay Harbor, Michigan, lakeshore estate attracted potential buyers from around the globe. With an expertly conceived, concentrated marketing program, Grand Estates logged over 23,000 visits to the Bay Harbor auction web page, with interest coming from as far away as Malaysia, Austria, France, Canada, Turkey and beyond. There were 177 distinct inquiries about the property and the auction, 49 group previews/tours of the property, and 12 qualified registered bidders on site or bidding via phone on auction day producing the second highest resale ever in Michigan with a sale price of $11,000,000.
Incredible Properties Require Expert Marketing
Top agents, brokers, and real estate professionals are impressed. As the broker of record for the June 24th auction, Rik Lobenherz of Berkshire Hathaway, stated, “Grand Estates produced a great result for the seller and truly delivered. Like us, they work very hard to deliver the best result for their sellers and we look forward to partnering with them again very soon.”
Let us show you how our unique marketing and publicity campaigns will generate this intense interest in your property — vastly superior to old-fashioned real estate sales strategies that could take months or years to sell your luxury residence. Call Grand Estates at (800) 552-8120 or visit us online.
